Microsoft bought Blizzard...GGG next?

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Reinhart wrote:
If Microsoft can aqcuire such a huge piece of the pie, maybe they can start designing games purely designed for pc and not catering to consoles all the time.


The console market is way too big to ignore, doubt that would happen.
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kuciol wrote:

Its the long game that matters here. Elder scrolls, CoD, Fallout can already be made exclusives to MS platforms. If EA would get next that would mean things like Mass effect, BF and Fifa would get cut out. There wont be any reason to buy PS except some exclusives. It wouldnt be worth it anymore.


I think that might cause them major regulatory trouble - like, deal not being approved trouble. The tech companies are under scrutiny in Washington right now (and these are both US companies), and attempting to lock off the market could cause issues. MS has form here and I think is likely to tread carefully. Otherwise they risk having to divest their entire games division just after builking it up.

For the same reason I think they are less likely to buy EA. It's not as big as AB, but it would still be a sizeable acquisition and also mean MS was taking out the last US competitor of size: I think they would tread very carefully before attempting that. The MS+AB entity will be a clear #2 for gaming revenues, well ahead of Tencent and Nintendo, four times the size of EA and behind only Sony.
(source, again: https://www.alltopeverything.com/top-10-biggest-video-game-companies/).
Eating EA as well would surely only happen if there was some massive move to single national champions, abandoning local competition, and the political atmosphere doesn't seem to run this way.

Actually I'd think it more likely Tencent would consider a move for EA, if any existing gaming company would. Don't know whether they've got that kind of cash on-hand, and a debt or share deal for Chinese shares wouldn't wash in the current climate, but if there is to be more consolidation they're the one I see as the most plausible suitor within the industry. That said, China isn't exactly encouraging large acquisitive tech companies right now.

Besides, an oligopoly can be plenty profitable. And preserving some competition makes the market look healthier, people (especially gamers) seem happy to choose sides and stan for their preferred platform.
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Varana wrote:


I think that might cause them major regulatory trouble - like, deal not being approved trouble. The tech companies are under scrutiny in Washington right now (and these are both US companies), and attempting to lock off the market could cause issues. MS has form here and I think is likely to tread carefully. Otherwise they risk having to divest their entire games division just after builking it up.

For the same reason I think they are less likely to buy EA. It's not as big as AB, but it would still be a sizeable acquisition and also mean MS was taking out the last US competitor of size: I think they would tread very carefully before attempting that. The MS+AB entity will be a clear #2 for gaming revenues, well ahead of Tencent and Nintendo, four times the size of EA and behind only Sony.
(source, again: https://www.alltopeverything.com/top-10-biggest-video-game-companies/).
Eating EA as well would surely only happen if there was some massive move to single national champions, abandoning local competition, and the political atmosphere doesn't seem to run this way.

Actually I'd think it more likely Tencent would consider a move for EA, if any existing gaming company would. Don't know whether they've got that kind of cash on-hand, and a debt or share deal for Chinese shares wouldn't wash in the current climate, but if there is to be more consolidation they're the one I see as the most plausible suitor within the industry. That said, China isn't exactly encouraging large acquisitive tech companies right now.

Besides, an oligopoly can be plenty profitable. And preserving some competition makes the market look healthier, people (especially gamers) seem happy to choose sides and stan for their preferred platform.


Sony is based in Japan so its not a problem. There will still be plenty of competition. That would actualy make MS more of a competition to Tencent, a chinese investor [Removed by Support]. Such fusion could even be encouraged.
Last edited by Will_GGG#0000 on Jan 19, 2022, 5:47:19 AM
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kuciol wrote:


Sony is based in Japan so its not a problem. There will still be plenty of competition. That would actualy make MS more of a competition to Tencent, a chinese investor [Removed by Support]. Such fusion could even be encouraged.


The Activision Blizzard deal is bad news for Sony and Tencent. Microsoft simply buy out the competition no. 5 in gaming to be no. 3 except, it wouldn't be possible unless their parent company is a trillion dollar company. That guy that look skinny is actually a much bigger stronger opponent than people realize.

(Edit)

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Varana wrote:

Besides, an oligopoly can be plenty profitable. And preserving some competition makes the market look healthier, people (especially gamers) seem happy to choose sides and stan for their preferred platform.


Oligopolies are serious problems. My astonishment that many people don't think so.
Last edited by awesome999#2945 on Jan 19, 2022, 7:51:17 AM
Based on Geoff, who could be next:

EA: $38B
-Take Two: $18B
-Nexon: $15B
-Bandai Namco: $15B
-Embracer: $10.8B
-Netmarble $7B
-Ubisoft: $7B
-Konami: $6B
-Square Enix: $5.6B
-Capcom: $4.9B
-Sega: $3.6B

this whole thing made me sigh, its gonna screw us eventually and MS still could have made a better and more genuine performance by actually setting up studios and building brands rather than just overpowering it with money.

As to competing Ironically I think this does absolutely nothing for their ability to compete on the interesting game front so maybe it doesn't matter, its like Kraft buying yet another generic sauce producer and generic sauce was never to my taste anyway.

Copium?
Sony stock dropped close to 10% with this deal. This could seriously strengthen Microsoft's console market.

But as to Activision and Blizzard I doubt much will change except the corporate culture. Blizzard won't go back to it's former glory of the early 2000's and Activision hasn't been in their glory for decades.
Absolutely love how these types of topics bring out all the experts in the field.
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Shagsbeard wrote:
Absolutely love how these types of topics bring out all the experts in the field.


Thanks for the good laugh :-)
Did you try turning it off and on again?
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Reinhart wrote:
If Microsoft can aqcuire such a huge piece of the pie, maybe they can start designing games purely designed for pc and not catering to consoles all the time.


The entire point of this purchase was to tip the console war more in their favor. Playstation has had a very strong exclusives lineup for years, something Xbox has lacked, this is what spurred MS to buy Bethesda and Activision. Going forward, after the current projects are finished, future games from these groups will no longer be released for PS giving people a strong reason to consider buying an Xbox instead of sticking with just a PS.

PC is the bigger market these days though and continues to grow compared to console, which is why even Sony is porting games to PC now. The good news is Microsoft feels very strongly about having their games on both Xbox and PC, so going forward there likely wont be any delay between the console and PC releases from these purchased developers, and there will likely be a minimum quality for the PC release with fewer cheap ports as an afterthought. Elder Scrolls 6 might be more PC friendly, but it's still going to have to run and play well on Xbox.

That said, Microsoft did develop and release Age of Empires 4 recently, which is still a PC exclusive.

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