Ultimatum is everything I don't like about current poe.

OK, professional Steam chart reader here.

Ritual - 157,091 day one. av. daily went under 100k on day 30
Ultimatum - 155,138 day one. av daily went under 100k on day 10-11

After that both are about the same % drop off

I didn't mind Ultimatum. I thought it was well integrated into the game.

The trouble with these kind of addons is they are tiny. In that I've been spoiled since Delve. Delve felt massive even though it really isn't. The explorative nature, the story addon, the combat and the treasures were all really well done. If Ultimatum had different unlocking stages or some reason to go full stacks every map that'd be different. Instead it's "oh another scouring orb" bleh.

I know GGG hates hearing about Delve but Ultimatum just can't compete with that.