Guild Chat Colour and Sound options

It would be nice if it was possible to change the colour of the guild chat, and maybe have the option to make it have a sound like the private messages.

It's so easy to miss things.

I know, I know most people are probably on voice chat these days, but for those of us with small children sleeping the old school text chat is still very much a thing. And some of us have shit for eyes and no attention, so we need help!